PricingCAD

Clear ranges before we talk.One fixed scope before we start.

Public investment ranges for web development, search visibility, paid growth, business systems and AI. The final scope, timeline and price are documented before implementation begins.

The model

Fixed when defined.Ongoing when the work continues.

Fixed project

A defined result, scope and delivery plan with a documented project price.

Websites · implementation sprints · system builds · AI pilots · campaign launches

Month-to-month program

A clear monthly scope for work that must continue, adapt and be measured over time.

Ongoing SEO · paid-campaign optimization · monitoring · iterative content and search work

Direct operating cost

Third-party platforms and usage remain visible and are billed directly to the client where practical.

Ad spend · model usage · hosting · email and SMS · external SaaS · data providers

Service investment index

  1. 01Web Development$5,500 → $18,000+
  2. 02SEO & Search Visibility$3,500 → $10,000 · Ongoing from $1,800 / month
  3. 03Paid Growth$3,500 → $10,000 · Ongoing from $1,500 / month
  4. 04Business Systems$2,500 mapping · Platforms from $12,000
  5. 05AI & Automation$4,000 → $40,000+
  6. Advisory$3,500 → $6,500

Typical investment ranges, not quotes. Public ranges help establish fit; the final price is based on a documented scope, required functionality, responsibilities, integrations and delivery conditions.

01 / Web Development

Custom on the surface.Engineered underneath.

Client-owned custom websites and platforms, designed around the business and engineered to be operated by it.

Focused Custom Website

Typical investment$5,500–$8,500 CAD

Best for: An established service business requiring a focused, fully custom customer-facing website without complex application functionality.

Potential scope

  • Information architecture
  • Custom visual design
  • Responsive development
  • Core content controls
  • Analytics and conversion events
  • Technical search foundation
  • Launch support

Price moves when

Content creation responsibility · Number of services and pages · Multiple locations · Advanced booking or lead flows · Integrations · Migration complexity

Premium Website + CMS

Typical investment$10,000–$18,000 CAD

Best for: Businesses that need a premium customer experience and a management layer designed around how the team updates and operates the site.

Potential scope

  • Deeper content architecture
  • Custom CMS and structured content
  • Reusable components
  • Search architecture
  • Custom forms or booking
  • CRM hooks
  • Migration and training

Digital Platform / Ecommerce / Complex Integrations

Typical investmentFrom $18,000 CAD

Best for: Projects where the website includes commerce, memberships, custom data, significant integrations or platform functionality.

Scope

  • Detailed functionality is scoped after requirements are mapped.
Explore Web Development

02 / SEO & Search Visibility

Build the foundation.Continue only where the market requires it.

Organic, Maps and AI-search visibility built from real market intelligence, with ongoing work only where competition demands it.

Search Foundation Sprint

Typical investment$3,500–$6,000 CAD

Best for: Businesses that need a technically sound search foundation, clear commercial keyword architecture and a prioritized implementation plan.

A foundation sprint is not a complete long-term SEO program.

Potential scope

  • Market and competitor analysis
  • Technical review
  • Page and keyword mapping
  • Core on-page implementation
  • Analytics and Search Console review
  • Internal-link architecture
  • Local and GBP review where relevant
  • Prioritized roadmap

Local + Organic Growth Build

Typical investment$6,000–$10,000 CAD

Best for: Businesses requiring implementation across commercial pages, local relevance, technical structure and measurement.

Potential scope

  • Search foundation
  • Key commercial page work
  • Local and Maps alignment
  • Content architecture
  • Technical fixes
  • Measurement
  • Initial authority and citation plan

Ongoing Search Growth

Typical investment$1,800–$4,500 CAD / month

Best for: Competitive or evolving markets where content, authority, local visibility and search performance require continued work.

Optional ongoing program. Month-to-month, defined monthly priorities, no long-term contract.

Potential scope

  • Content improvements
  • New commercial opportunities
  • Authority and local activity
  • Internal links
  • Measurement
  • Adaptation to market and search changes

Multi-location / High-competition Program

Typical investmentCustom scope

Best for: Multi-market or heavily contested categories where the program is scoped to the competitive reality.

Scope

  • Scoped after market and competitor mapping.
Explore SEO & Search Visibility

03 / Paid Growth

Model the economics.Then move the money.

Acquisition built on the math: what a customer is worth, what a lead can cost, and campaigns engineered against those numbers.

Single-Channel Launch

Typical investment$3,500–$5,500 CAD

Best for: A focused Google Ads or paid-social launch with one clear acquisition objective.

Potential scope

  • Account and campaign audit
  • Acquisition model
  • Campaign architecture
  • Tracking
  • A defined number of campaigns
  • Landing-path review
  • Launch and a defined initial optimization period

Separate: Media spend is paid directly to the advertising platform and is not included in MOST fees.

Multi-Channel Acquisition Build

Typical investment$6,500–$10,000 CAD

Best for: Businesses coordinating two or more paid channels, landing experiences and unified attribution.

Potential scope

  • Channel roles
  • Campaign architecture
  • Audiences and messaging
  • Tracking and attribution
  • Coordinated landing paths
  • Launch and initial optimization

Ongoing Optimization

Typical investment$1,500–$3,500 CAD / month

Best for: Optional month-to-month optimization after launch.

MOST does not charge a percentage of media spend.

Potential scope

  • Bid, budget and audience optimization
  • Creative and messaging iteration
  • Landing-path improvements
  • Transparent reporting
Explore Paid Growth

05 / AI & Automation

Give the systemone defined responsibility.

Intelligence inside the workflow - AI with approved context, defined responsibilities and human control. Not another chatbot.

AI Workflow Pilot

Typical investment$4,000–$8,000 CAD

Best for: One bounded workflow with approved context, a clear trigger, a measurable responsibility and limited integration depth.

A pilot is not production-ready for every high-risk use case.

Potential scope

  • Classification or summarization
  • Controlled content drafts
  • Internal knowledge pilot
  • Structured extraction
  • Simple lead triage

Controlled AI Agent

Typical investment$8,000–$18,000 CAD

Best for: A production workflow where AI interprets context, updates connected systems and operates inside defined human controls.

Potential scope

  • Approved data and context
  • Orchestration
  • CRM and system integration
  • Human approval and logs
  • Evaluation and exception handling
  • Deployment

Multi-System AI Implementation

Typical investment$18,000–$40,000+ CAD

Best for: Complex implementations involving multiple workflows, business systems, permissions, internal knowledge or operational actions.

Scope

  • Scoped across workflows, systems and controls after mapping.

Separate: Model, voice, messaging, hosting and third-party usage are estimated and billed separately where applicable.

Model usage, monitoring and optional support

Typical investmentQuoted separately

Best for: Operating costs and optional ongoing support after deployment.

Scope

  • Expected model and third-party usage is estimated before implementation.
Explore AI & Automation

Advisory

Strategy when the next moveis not yet obvious.

A supporting engagement, separate from the five core services: strategy, go-to-market and technology decisions with the founder.

Strategy / GTM / Technology Sprint

Typical investment$3,500–$6,500 CAD

Best for: Go-to-market questions, technology decisions, sales process, digital strategy, vendor selection or implementation planning.

Advisory is a paid engagement, not included free with projects.

Potential scope

  • Structured working sessions
  • Market and option analysis
  • A documented recommendation and plan

Different work needsdifferent commercial models.

Fixed project

Used when the deliverable can be defined, the scope can be documented, implementation has a completion point and acceptance criteria can be agreed.

Website · platform · campaign launch · SEO foundation · AI pilot · system mapping

Ongoing program

Used when market conditions keep changing, performance requires repeated measurement, content and authority work continues, or monitoring and iteration are part of the service.

Ongoing SEO · campaign optimization · AI and system monitoring · optional support

Ongoing programs are month-to-month and have a defined monthly scope.

MOST does not use long contracts to hide vague scopes. Fixed projects have defined deliverables. Ongoing programs have defined monthly work, transparent reporting and month-to-month terms.

Complexity is not page count.

Two projects with the same visible number of pages can carry very different costs. These are the questions that actually move a scope.

Content
Who writes, structures and migrates it?
Locations
How many markets or business units are involved?
Integrations
How many systems need to exchange information?
Data
Is migration, cleanup or restructuring required?
Users & permissions
How many roles and approval levels exist?
Workflows
How many steps, exceptions and business rules are involved?
Design
How much custom interaction, brand and media work is required?
Measurement
How deeply must activity connect to leads, sales and revenue?
Risk & compliance
Does the workflow involve sensitive, regulated or high-impact decisions?
Creative volume
How much advertising or content production is required?

External costs stay visible.

  • Advertising media spend
  • Hosting and domains
  • Email and SMS
  • Model / API usage
  • Voice or transcription
  • Paid software subscriptions
  • Payment processing
  • Data providers
  • Stock and licensed media
  • Third-party platform fees

Where practical, these services are billed directly to the client rather than marked up invisibly.

For AI work: expected model and third-party usage is estimated before implementation, but actual cost depends on volume and provider pricing.

No surprise work.No surprise invoice.

  • Scope documented before implementation
  • Milestone or scheduled invoicing - engagements above $5,000 CAD can be structured as monthly installments tied to delivery milestones, with no financing fees
  • Client approval before out-of-scope work
  • Change requests quoted before work begins
  • Third-party costs shown separately
  • Ongoing programs are month-to-month and can end with 14 days notice

Exact invoicing structure can vary by project and is documented in the scope before work begins.

Start with the right levelof diagnosis.

Opportunity review

Web · SEO & Search · Paid Growth

A qualified initial review of the current position, visible opportunities and recommended next step. Free, written, and yours to keep.

Start with the audit

System Mapping Sprint

Business Systems · complex AI implementations

Workflow, systems, users, data, controls and implementation requirements are mapped before a larger build is quoted.

$2,500–$4,500 CAD

Serious work needsa clear reason.

Good fit

  • Established business with a defined commercial or operational problem
  • The current website, search, advertising or systems are limiting progress
  • Ownership and transparency matter
  • The team can participate in discovery and approval
  • The project has measurable business value
  • The business wants a long-term asset rather than a quick template

Probably not us

  • Looking for the cheapest template website
  • Wants guaranteed rankings, ROAS or AI accuracy
  • Cannot provide access, approvals or internal ownership
  • Wants a custom system where a standard tool already solves the problem
  • Expects a fixed quote before the workflow or requirements are understood
  • Wants all third-party costs hidden inside one vague fee

Questions before the scope.

Are these ranges final quotes?

No. They are typical investment ranges that help establish fit. The final price is based on a documented scope: required functionality, responsibilities, integrations and delivery conditions, agreed in writing before work begins.

Why do some services have monthly pricing?

Because some work genuinely continues. Search growth, campaign optimization and monitoring adapt to a changing market and need repeated measurement. That work runs as a month-to-month program with a defined monthly scope, while websites, sprints and system builds are fixed projects.

Do you require long-term contracts?

No. Fixed projects end when the documented scope is delivered. Ongoing programs are month-to-month and can end with 14 days notice.

Do you charge a percentage of ad spend?

No. MOST does not charge a percentage of media spend. Fees are for the strategy, build and optimization work itself.

Is advertising spend included in the price?

No. Media spend is paid directly to the advertising platform from client-owned ad accounts and is separate from MOST fees.

What does the client own?

Custom source code and project deliverables created under the agreed scope, business data, and the advertising, analytics and platform accounts wherever the provider allows client ownership. Third-party software and model providers remain governed by their own terms.

Are hosting and software fees included?

No. Hosting, domains, email and SMS, model usage and paid software are third-party operating costs. Where practical they are billed directly to the client, and expected costs are estimated before implementation.

Why do Business Systems and AI require mapping first?

Because the price depends on workflows, data, integrations, roles and controls that are invisible from the outside. The System Mapping Sprint ($2,500–$4,500 CAD) documents those requirements so the build quote reflects reality instead of guesswork.

Can we start with a smaller project?

Yes. Many engagements begin with a focused sprint - a Search Foundation Sprint, a Single-Channel Launch, a System Mapping Sprint or an AI Workflow Pilot - and expand only if the results justify it.

How do change requests work?

Out-of-scope work is not started without approval. Change requests are quoted before the work begins, so the scope and the invoice never drift apart silently.

How are projects invoiced?

Scope is documented before implementation, and invoicing follows milestones or an agreed schedule. Engagements above $5,000 CAD can be structured as monthly installments tied to delivery milestones, with no financing fees.

Is support available after launch?

Yes, as an optional arrangement rather than a forced plan - from ad-hoc help to a defined ongoing program, agreed after launch based on what the system actually needs.

Does a higher range guarantee a better result?

No. Price reflects scope and complexity, not a promised outcome. No ranking, ROAS, lead-volume or AI-accuracy guarantees appear on this page because honest work cannot make them.

Are prices in Canadian dollars?

Yes. All public ranges are CAD.

What happens after the audit?

You receive a written review of the current position and a recommended next step. If work is worth doing, the scope and price are documented before anything starts. If it is not, the audit says so - it is yours to keep either way.

Do you work with companies outside Vancouver?

Yes. MOST is based in Vancouver and serves Metro Vancouver first, but the work itself - web, search, paid, systems and AI - is delivered remotely for clients elsewhere in Canada and beyond.

Have a project in mind?

Start with the business problem.The price comes from the scope.

Tell us what needs to change. We will determine the right starting point before proposing the work.

Vancouver, BC · Serving Metro Vancouver

Start here

Get a price for your project.

Published ranges only go so far. Tell us the scope and we will put an approach and a number in writing, before anyone commits to anything.

Prefer to talk? (250) 581-0523 or info@mostailabs.com

Usually answered within one business hour.